Well the other day I decided to revisit the site to see what's changed, and I stumbled upon SU.PR (no pun intended, I swear). Honestly, I'm really not sure how I could have overlooked this fantastic service, since it was released in 2009. Even though it's an older tool, I still believe it's worth mentioning.
If you are not familiar with it, it basically allows you to syndicate content to social networks such as Facebook and Twitter with one click, while also submitting each post to 20 million users. Then you can view the analytics across multiple social media sites.
All of your traffic, clicks, stumbles, and retweets are displayed in one central location where you're able track your posts performance in real-time. Of course, with the vast amount of tools like Hootsuite, Sproutsocial, Bufferapp, and Tweetdeck, this is nothing new. And chances are I won't stop using Bufferapp or Sproutsocial for some posts, but here's where SU.PR gets interesting.....
It gives you the ability to see the best, highest traffic times to post, all visible within one screen. I can view key times by day or all times. Personally, I find this really simplifies the process of discovering key posting times. And essentially the ultimate goal of SU.PR is to get you more traffic, and it does exactly that.
Below is an example of some tweets that I've sent out using SU.PR.
Being that I found out about SU.PR from Tim Ferriss 's SU.PR demo and screencast, I thought it only appropriate to share his video. It's an older video, but still worth watching.
What's your experience with SU.PR? Have you tried yet? Like or Dislike it?
Hi Dave, I have just started using Su.pr and have received a high of 92 clicks and 0 Stumbles through it. I figure I must be doing something wrong, but I will keep using it. I find the analytic information very interesting. I figure that by using Su.pr I can have a better chance of my content being Stumbled, the ability to schedule posts for later and heightened analytics. All good, I just wish I was having Tim's results. (The video is very helpful, but taking Dramamine before you watch it wouldn't be the worst idea in the world!)
ReplyDeleteHey Carolyn.
ReplyDeleteI'm noticed the same thing. High clicks but no stumbles. I wonder if it could be a bug with SU.PR? Nonetheless I'm still impressed by the increase in clicks. I just wish we wouldn't have to manually calculate the times (I'm Atlantic time). And apparently, Tim must not have motion sickness... :PThanks for leaving a comment.
Yes, it took me a few times to realize that it was PST instead of EST (where I am). I look forward to seeing some Stumbles some day!
ReplyDeleteThe interesting thing is that Wordpress isn't showing very many visits from StumbleUpon, perhaps 5 a day instead of the 90 or so visits that StumbleUpon claims. But that just adds to my suspicion that Wordpress stats under-report dramatically.
Dave,
ReplyDeleteThanks for the details on something I think I thought I understood, but maybe did not!
I was under the impression that Su.pr was a part of StumbleUpon.
Another read, I think I need...
~Keri
Thanks Dave!
ReplyDeleteYou really woke me up to something here. I need to digg deeper!See you around bro.-Mattias
Me too: on one post, over 2,400 "clicks," but zero stumbles - and then, no comments on the actual blog post. I believe in SU and su.pr and use both daily, but also see that people "surf" SU, rather than use it as a blog reader. Thus, no comments/2,400 clicks, I figure.
ReplyDeleteHi Keri,
ReplyDeleteYou're impression is right. SU.PR is part of StumbleUpon :)
Makes sense Saul. I also think that because a post is viewed in the SU browser/toolbar, our websites don't pick up the traffic that it sends. Not sure though, I'm still testing it out. :)
ReplyDelete"Digg" deeper? Pun intended? :P
ReplyDeleteMy pleasure Mattias. Good to see you on here!
Could you check how long those 2,400 visitors stayed on site? From my experience SU visits are 10sec only - come in, see the page, get out! It can create high traffic, but not an engaged one as a given...
ReplyDeleteI much rather have less traffic, but then have it all stay longer and comment ans share.
Interesting point Ronen. I can totally see how a visit would have a shorter lifespan with SU. With that said, this makes me think.....maybe this could be a positive learning point as well?
ReplyDeleteFor those who recognize that the attention span of a SU visitor is shorter, they can improve their blog writing by focusing on capturing attention & creating interest within the first 10 seconds. Of course, they'll have to deliver with great content after that 10 seconds though.
And this is where is gets "strange, ronenbekerman - the average is quite long, in fact. (We are still learning SU, it would appear...)
ReplyDeleteThanks for this post Dave! I confess that I have been ignoring my Stumbleupon account as well, but I am now realizing that it should be ignored no longer. I am planning on putting some social media related sites on the chopping block and focusing on a few in 2012, and Stumble Upon will definitely will be on my top priority "to keep and develop" list.
ReplyDeleteYes, in fact, the SU bounce-rate for me is about 65% (not shabby for me), and they stay on over 1 minute.
ReplyDelete